Live Shopping App Development Company

We build the full video delivery and checkout stack as one integrated system. Video is delivered via WebRTC for ultra-low latency or HLS for scale, depending on whether your use case requires sub-second interactivity or the ability to serve tens of thousands of concurrent viewers. The in-stream checkout lives as a native overlay inside the player: a product card surfaces, the viewer taps to expand, selects variants, and completes payment without the video pausing or the page changing.

Payment processing integrates with Stripe, PayPal, or your existing payment gateway. Apple Pay and Google Pay are supported for one-tap checkout on mobile. The cart persists across the session so viewers can add multiple items before checking out at the end of the stream. When the broadcast ends, the recording stays shoppable: product tags carry over to the replay, so late viewers still buy from the video-on-demand version.

We have built high-concurrency video before. An OTT streaming platform we shipped reached 4,000 screens at 99% uptime, and a real-time audio product held 300-plus concurrent participants in a single live session. That infrastructure work sits next to live commerce, not inside it, so we treat the checkout and commission logic as the new problem to prove.

Built for D2C brands replacing the "link in bio" to external product pages, live commerce operators building a branded channel, and social commerce businesses that need owned checkout rather than platform-dependent buying flows.

Product overlays are the bridge between what the host is presenting and what the viewer can buy. We build the overlay system as a tool the producer or host controls in real time: queue a product, trigger the overlay at the right moment, and it appears on screen for viewers across all surfaces simultaneously. Each overlay card shows the product image, name, price, and available variants pulled live from your catalog.

Inventory status updates in real time via webhook integration with Shopify, WooCommerce, or your custom commerce backend. When a SKU sells out, the overlay reflects it within seconds. Hosts can feature multiple products simultaneously using a carousel overlay format, or spotlight one item with a full-screen takeover card.

Built for fashion and beauty brands where product presentation timing is part of the sales technique, home goods operators who demo multiple items per session, and electronics retailers where spec comparison in the overlay drives conversion.

Commission management for live commerce is more complex than affiliate tracking because the attribution window and the multi-host scenarios require event-level logic, not simple UTM parameters. We build commission engines that track every sale to the specific session and creator who drove it, handle co-host attribution splits where two creators appear in the same event, and apply configurable rate structures by product category, creator tier, or promotional period.

Creators access a dashboard showing their per-event earnings, total payouts, and performance trends across sessions. Payout processing integrates with Stripe Connect for automated disbursements or generates payout files compatible with your payroll system. Disputed attributions are resolved by the audit trail built into every session record.

Built for brands running influencer-led live programs with 5 or more active creators, live commerce marketplaces connecting multiple sellers to creator hosts, and social commerce agencies managing creator performance across a client portfolio.

Engagement during a live event is the mechanism that holds viewers in the stream until checkout. A passive viewer watching a product presentation is less likely to buy than one who has asked a question, responded to a poll, or claimed a limited-offer code. We build the engagement layer that keeps the broadcast interactive. That means live chat with moderation tools, viewer polls and Q&A queues surfaced to the host, flash sales and countdown timers that create urgency, and virtual reactions that give the host a real-time read of viewer sentiment.

Gamification features such as early-access product reveals for viewers who have watched more than 10 minutes, loyalty point accrual for purchases made during a live event, and referral mechanics that reward viewers who share the stream to a friend are available as optional modules.

Built for beauty and wellness brands whose hosts build audience relationships over multiple sessions, consumer electronics operators who use Q&A to address pre-purchase objections live, and loyalty program operators who want to reward their most engaged live shopping audience.

Orders placed during a live event need to enter the same fulfillment workflow as every other order in your operation. A parallel order system for live commerce creates a reconciliation burden and a support gap: the customer who placed an order during a stream but can't find it in their account history is a high-friction support ticket. We connect the live commerce checkout directly to your existing order management system so live orders are indistinguishable from web orders in your fulfillment queue.

Integration covers Shopify, WooCommerce, Magento, and custom OMS platforms. 3PL and warehouse management system connections are available for operators running their own logistics. Post-purchase flows, including order confirmation emails, shipping notifications via SendGrid or Klaviyo, and return workflows, are handled by your existing systems without configuration changes.

Built for D2C operators who run live events as a sales channel alongside their website, multi-brand marketplace operators where each seller has their own fulfillment setup, and brands using third-party logistics where warehouse instructions must arrive in a specific format.

The unit economics of live commerce are only legible if you can see revenue by session, by creator, by product, and by the moment in the stream when conversion spiked. We build analytics dashboards that capture viewer count over time, add-to-cart events at the timestamp level, checkout initiation and completion rates, revenue per product featured, and creator-level performance metrics across multiple events.

Session replay with purchase event annotation lets you review a past broadcast and see exactly when viewer engagement peaked and which host moments triggered cart activity. Cohort analysis shows whether viewers who attend live events have higher lifetime value than those who only buy on the website. Data exports feed your existing BI tools or Google Looker Studio, so the leaders who never log into the platform still get the numbers.

Built for live commerce operators making program investment decisions based on ROI, brands evaluating which creators drive the highest-value customers, and marketplace operators who need per-seller live commerce performance data for their merchant reports.