Grubly
Commission-free ordering for restaurants, cafes, and food businesses
Recognition
Paying 20–30% commission to Uber Eats or DoorDash on every order?
Customer data owned by the aggregator, not you?
Phone orders causing mistakes and missed revenue during peak hours?
Third-party aggregators take 20–30% and own your customer data. Grubly puts both back in your hands.
A Mumbai-based QSR cut delivery commissions by 28% in month one after moving repeat customers to Grubly. Average order value went up 16% with in-app upsells and combo suggestions.
From menu to payments, Grubly simplifies every step for higher margins and happier customers
Products, orders, payments, and customers: one dashboard
Menus, orders, payments, and customer profiles in one dashboard. Update items in seconds, see what's selling, and pull revenue reports without switching between systems.
QR code ordering and payments
Customers scan, browse, customise, and pay at the table. No app to download. Orders go straight to the kitchen with any special instructions attached. Fewer errors, faster turns.
Promote your store on all channels
Send promotions by email or SMS, segmented by order history. Loyalty programs, combo offers, and seasonal deals run from the same dashboard. You own the customer data, not the aggregator.
Table reservations, handled
Customers book online 24/7. Staff gets real-time updates when bookings come in or change. Automated reminders reduce no-shows. No phone tag.
Feedback captured automatically
A short survey goes out automatically after each meal. Ratings and comments land in your dashboard. Spot recurring issues before they show up in public reviews.
Multi-outlet support
Scale across multiple locations with centralized management and local flexibility. Maintain consistent branding while allowing location-specific pricing. Get unified reporting by location and manage inventory transfers between outlets.
Built for higher margins, faster operations, and customer loyalty you actually own
Own the customer
Your customer data stays with you, not with Uber Eats or DoorDash. Direct orders mean 100% of revenue after payment processing. Run loyalty programs and promotions without sharing the margin.
Kitchen-first flow
Customer orders hit the kitchen the moment they're placed, with any customisations attached. Connects with POS and kitchen display systems. No manual re-entry, no lost tickets.
Growth levers built in
In-app combo suggestions push higher average order values. Re-engagement campaigns bring back customers who went quiet. Loyalty programs and seasonal promotions run without manual campaign work.
Battle-tested in real kitchens
Built with real restaurant operators and refined with real kitchen feedback. Handles thousands of orders daily: peak hour traffic, complex customisations, payment failures, and multi-location coordination included.
Week 1 is setup. We import your menu, wire up payments (Stripe, Square, or your existing gateway), print the QR table tents, and theme the customer-facing ordering page to match your brand. Nothing public goes live yet. Your team gets a sandbox to place test orders and see them flow into the kitchen display.
Weeks 2 to 4 are staff training and a parallel run. Phone and aggregator orders keep going as normal. Front-of-house starts steering walk-ins to the QR code; counter staff learn the dashboard. You'll spot the small stuff here: a modifier that needs clearer wording, a printer that wants a different paper size, a peak-hour staffing tweak. We fix it as it comes up.
Month 2 is the migration push. We design at-bag flyers and receipt inserts ("Order direct next time, get 10% off") and run one promo cycle through the customer database you're now building. Aggregators stay on, but a chunk of your repeat customers shift to direct. The first commission-savings reports show up in your dashboard.
By month 3, the math gets clear. Most outlets see direct-order commission savings start outpacing the monthly Grubly fee plus the one-time setup. From there it compounds: every new repeat customer who orders direct is a customer you don't pay 25% on, forever. See the case study from the QSR rollout or pair Grubly with our restaurant automation work if you want the back-office side handled too.
ROI calculator
Adjust the sliders to match your business. Most restaurants switching to direct ordering recover 20–30% of gross revenue in their first month.
Tell us what's not working in your business. We'll diagnose the problem and tell you exactly what it would take to fix it.