Draftly

Draftly

AI-assisted LinkedIn drafting, scheduling, and analytics. Built by RaftLabs. Acquired in 2024.

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Recognition

Sound familiar?

  • Want to post on LinkedIn weekly but the blank page kills you every Monday?

  • Built a thought-leadership plan that fell apart by week three?

  • Drowning in vanity metrics that don't tell you what's actually working?

What Draftly fixed for LinkedIn posters

Most people who try to post on LinkedIn consistently quit within a month. Draftly removed the three things that made them quit.

Before Draftly
  • Blank-page paralysis every Monday
  • Hooks that get ignored
  • Scheduling that breaks the cadence
  • Analytics that tell you nothing useful
After Draftly
  • Drafts in 90 seconds, not 40 minutes
  • Hooks ranked by what works
  • Queue once, post on cadence
  • Engagement signals, not vanity
In practice

A two-person B2B agency used Draftly to go from one post a month to three a week without hiring. Inbound demo requests from LinkedIn went from 2 a quarter to 11 in the next quarter.

What Draftly actually did

A Chrome extension plus mobile app, built for people whose pipeline runs through LinkedIn

  • 01

    AI drafting in your voice

    Trained on your past posts, not a generic template. You typed the angle, Draftly returned a draft that sounded like you on a good day, not a marketing intern.

  • 02

    Scheduling and queues

    Batch-write on Sunday, queue for the week. Posting times auto-picked from your audience's active windows. No third-party scheduler needed.

  • 03

    Hook generator

    First-line variants ranked against what's working in your niche. You picked the one that fit, edited if needed, moved on. The hardest 20% of writing the post, handled.

  • 04

    Comment-engagement helper

    Surfaced posts in your feed worth engaging with, drafted comment replies in your voice. The thing that grows reach but nobody has time to do daily.

  • 05

    Analytics that meant something

    Not impressions and likes. Reply rate per hook style, DM rate per topic, and which posts pulled people from your ICP into your inbox.

  • 06

    Native Chrome extension

    Draftly sat inside LinkedIn itself. You didn't context-switch to a dashboard. The mobile app handled queue checks and approvals on the go.

Why Draftly worked

The four product decisions that made it different from the dozen other LinkedIn schedulers in the market

  • 01

    Built by people who post for a living

    We weren't building a generic social tool. The team posted on LinkedIn every day and shipped the features they wished existed. Hook generator, comment helper, voice-trained drafting, all came from the founder's own posting workflow.

  • 02

    AI for tone, not template-spam

    Draftly trained on your own posts before suggesting anything. Generic AI tools produce LinkedIn slop that everyone can spot. Draftly produced drafts that sounded like you because it learned from you.

  • 03

    Native LinkedIn integration

    The Chrome extension worked inside the LinkedIn UI itself. No copy-paste loop. No "will this break next week when LinkedIn updates?" Draftly kept up, because Draftly lived in the browser.

  • 04

    Agency-ready multi-account

    Most LinkedIn tools assumed one person, one account. Draftly let agencies and ghostwriting teams manage 5–20 client accounts from one workspace with proper approval flows. That's why we kept signing agencies, not just solo founders.

Draftly was acquired in 2024. We're no longer selling it, but we're glad to build LinkedIn-class AI products for your team. Start with a call.

What clients say

Most clients stay.
Some say so on camera.

Three-year average engagement. Founders and operators describing the work in their own words. No marketing varnish.

Niccolo Pescetelli
Niccolo Pescetelli
Co-founder & Director, PSi

Working with RaftLabs felt like having an extension of our own team. They're extremely nimble and responsive, adapting quickly to changing startup needs. I highly recommend them, especially for small and mid-sized companies.

01 / 14

FAQs

No. RaftLabs sold Draftly in 2024. The product still runs under new ownership, but we're not the team operating it commercially anymore. If you're an existing Draftly user, the product's current team handles support.
Yes. We've shipped AI content tools, scheduling systems, browser extensions, and agency-ready multi-account products. If you have a niche where the existing tools don't fit your audience, we can scope a build. Most products like Draftly ship in 12–16 weeks at [fixed price](/pricing).
Three things. One: AI-assisted writing only works when the model trains on the user's voice, not a generic style. Two: distribution beats features. Draftly's Chrome extension placement inside LinkedIn drove more retention than any feature we shipped. Three: agencies are a better wedge than solo creators, because they bring 10+ accounts each.
Draftly became a real product with real users, and running it long-term meant building a full marketing and support org around a single SaaS. That's not RaftLabs' core. We're a build-shop for businesses with real problems. Letting Draftly grow under owners who specialize in social-software made sense for everyone involved.
Day-to-day support and product updates are handled by the current Draftly team. RaftLabs no longer operates the product. If you're an enterprise customer with a legacy build question that pre-dates the acquisition, contact us and we'll point you to the right person.

Want to build something like Draftly?

Tell us what's not working in your business. We'll find the real problem and tell you exactly what it would take to fix it.

  • Scope and cost agreed before work starts. No surprises. No obligation.
  • Working prototype within 3 weeks of kickoff.
  • Pay by milestone. You see progress before each invoice.
  • 60-day post-launch warranty. Bug fixes, UI tweaks, and deployment support. No retainer.
  • All conversations are NDA-protected.