AI Agents for Hospitality

A chatbot answers a question. An agent completes the stay.

A chatbot answers a guest's question about check-in time. An AI agent reads the booking record, checks whether early check-in is available, confirms the guest's room preference from their profile, sends a personalized arrival message, and updates the PMS, before the guest arrives, without a staff member involved. The difference matters in hospitality, where the cost of manual personalization at scale is staff time that could be spent on the guests standing in front of them.

  • Pre-arrival agents that personalize communication from guest profile and booking data

  • Reservation agents that handle date changes, upgrades, and special requests within policy

  • Review monitoring agents that draft responses and route escalations for approval

  • Upsell agents that identify upgrade opportunities and send targeted offers

Recent outcomes

Voice AI · Research

6× deeper insights

Text-based interviews converted to automated phone calls

AI Automation · Ops

20k+ txns day one

Manual invoice OCR across 40+ gas stations

Loyalty · Retail

1,062 users in 4 weeks

SuperValu & Centra loyalty platform with receipt validation

SaaS · Logistics

2,000+ shipments yr 1

Multi-carrier shipping hub for Indonesian eCommerce

4.9
on Clutch
See our work

The problem

Sound familiar?

  • Your team spending hours personalizing pre-arrival messages when the information is already in the PMS?

  • Post-stay review monitoring eating front desk time that should go to guests actually in the property?

Short answer

RaftLabs builds autonomous AI agents for hospitality workflows: pre-arrival guest communication, reservation amendments for simple changes, post-stay review monitoring and response, upsell and upgrade offers, housekeeping coordination, and loyalty program interactions. Unlike chatbots that only answer questions, these agents take actions end-to-end within defined guardrails, integrating with property management systems and booking platforms. Most hospitality AI agent projects deliver in 10-14 weeks at a fixed cost.

Key takeaways

  • Agents are stateful, multi-step processes built on frameworks like LangGraph, calling the PMS and booking channels directly rather than just explaining what's possible.
  • PMS integration (Opera Cloud, Mews, Cloudbeds, Apaleo) is the highest-risk component of any hospitality agent build and is scoped explicitly during discovery.
  • Manager approval queues gate every review response before publication - the agent drafts, it never publishes autonomously.
  • A focused single-workflow agent runs $25,000-$55,000; a multi-agent system across pre-arrival, reservations, reviews, and upsell runs $55,000-$130,000.

Trusted by

Vodafone logo
Aldi logo
Nike logo
Microsoft logo
Heineken logo
Cisco logo
Calorgas logo
Energia Rewards logo

Hospitality agent delivery, by the numbers

products shipped
100+
integration ready
PMS
cost delivery
Fixed
week delivery cycles
10-14

AI agents that act, not just answer

A chatbot answers a guest's question about check-in time. An AI agent reads the booking record, checks whether early check-in is available that day, confirms the guest's room preference from their profile, sends a personalized arrival message, and updates the PMS, before the guest arrives, without a staff member involved.

We build hospitality AI agents with defined scope, explicit escalation logic, and integration with your PMS and booking channels. Each agent handles one part of the guest journey well rather than many parts poorly. PMS integration is scoped during discovery, because that's where most hospitality projects encounter unexpected complexity.

Capabilities

What we build

  • 01
    Pre-arrival guest agent

    At a defined interval before arrival, the agent retrieves the booking record, reads guest profile preferences (pillow type, dietary requirements, loyalty tier, previous stays), and generates a personalized pre-arrival message via email, SMS, or WhatsApp. Responses within scope are handled directly; anything requiring judgment escalates to the front desk with full conversation context.

  • 02
    Reservation management agent

    Handles date changes, room upgrades where inventory supports it, and special requests within the property's booking policy, without staff involvement. The agent checks rate amendment terms and real-time availability, then either applies the change to the PMS or explains why it can't. Requests requiring a rate override or involving a dispute route to the reservations team with context pre-loaded.

  • 03
    Review monitoring and response agent

    Monitors new reviews on a 30-60 minute cycle and drafts a response acknowledging the specific feedback mentioned, not a generic template. Every drafted response routes to a manager approval queue before publication, the agent never publishes autonomously. Reviews mentioning a safety concern or legal claim flag for immediate manager attention rather than standard queuing.

    Built with
    Google Business Profile · TripAdvisor · ReviewPro
  • 04
    Upsell and upgrade agent

    Identifies upgrade and add-on opportunities from booking data, room type, rate paid, availability of higher categories, loyalty tier, and sends targeted offers 7-10 days before arrival when conversion is highest. Positive responses trigger PMS confirmation automatically; declines are logged with no further outreach on that booking.

  • 05
    Housekeeping coordination agent

    Builds the daily housekeeping priority list from departure and arrival schedules, distributes it at shift start, and flags rooms running behind expected readiness, blocked by maintenance, or needed early for an early check-in. Stay-over service requests from the guest app log directly to the task list, with anything unusual flagged for supervisor approval.

  • 06
    Loyalty program agent

    Handles routine loyalty interactions, points balance, tier status, standard reward redemption, missing points claims where the stay record is locatable, directly against the loyalty platform API. Claims requiring manual review route to the loyalty team with account details and the specific reason attached.

How we work

From scope to live agent

  1. Week 1
    01

    Workflow and PMS scoping

    We map the target workflow, your PMS's API coverage, and escalation logic. You leave week 1 with a written scope document and a fixed-price quote.

  2. Weeks 2-3
    02

    Policy and approval design

    Booking policy rules, approval queues, and escalation conditions defined and confirmed with your operations team.

  3. Weeks 4-10
    03

    Build and integrate

    Agent workflow built against LangGraph, tested against real PMS and channel data every sprint.

  4. Final 2 weeks
    04

    Launch and monitoring

    Production deployment with escalation queues staffed and approval workflows active from day one.

Why us

Why hospitality operators choose RaftLabs

  • 01
    Senior engineers build what they scope

    The engineers who assess your guest workflow also build the solution. No bait-and-switch, no offshore handoff after the contract is signed.

  • 02
    Fixed price before development starts

    We scope the work, calculate the cost, and lock it in writing before any development starts.

  • 03
    9 years and 100+ products shipped

    Clients include Vodafone, T-Mobile, Aldi, Nike, Cisco, and Lockheed Martin. Track record building hospitality and PMS-integrated platforms.

  • 04
    No autonomous publishing on guest-facing content

    Review responses and guest communications outside defined scope always route to a human approval queue before anything goes live.

  • 05
    PMS integration scoped honestly

    API coverage varies significantly by PMS and property configuration. We confirm integration scope during discovery rather than estimating generically.

Have a hospitality AI agent project?

Tell us the workflow you want to automate, your PMS, and the guest touchpoints involved. We'll scope what an agent can handle and give you a fixed cost.

Stay on topic

More on hospitality & travel

Frequently asked questions

A chatbot answers a guest's question. An AI agent completes a workflow. When a guest asks a chatbot about upgrading their room, the chatbot explains the upgrade process. When an AI agent handles an upgrade request, it retrieves the booking record, checks real-time availability, confirms the rate difference is within its authority, updates the PMS, sends an updated confirmation, and logs the change, all without a staff member involved. Agents operate as stateful, multi-step processes that call external systems and take actions, with a complete action history for every workflow.

We integrate with PMS platforms that expose an API for booking data retrieval and updates, including Opera Cloud, Mews, Cloudbeds, Apaleo, and RoomKey. For properties using channel managers (SiteMinder, D-EDGE, Staah), we can integrate at the channel manager level where PMS API coverage is limited. Review platform integrations use Google Business Profile, TripAdvisor Management Center, and Booking.com's Property API, or a review aggregator such as ReviewPro. PMS integration scope and API access requirements are confirmed explicitly during discovery.

Guest data handling follows minimum necessary access principles: each agent retrieves only the data its specific workflow requires. Data is encrypted in storage and transit, with access controls scoped to each workflow. For UK and Ireland properties, we document data flows, identify the lawful basis for processing under GDPR, and provide the data processing record required for accountability compliance. LLM API providers process only the data the specific task requires, typically booking metadata and review content, and we confirm the provider's data processing terms cover those data types before any guest data flows to the model.

A focused hospitality AI agent covering one workflow, one PMS integration, defined escalation logic, and a manager approval queue typically runs $25,000 to $55,000 and delivers in 10-14 weeks. A multi-agent system covering pre-arrival communication, reservation amendments, review monitoring, and upsell offers with integrations into PMS, channel manager, review platforms, and guest messaging typically runs $55,000 to $130,000. Cost is driven by the number of systems integrated, the complexity of policy rules the agent must apply, and the number of workflows in scope.

Work with us

Tell us what you need. We'll tell you what it would take.

We scope AI Agents for Hospitality in 30 minutes. You walk away with a clear cost, timeline, and approach. No commitment required.

  • Scope and cost agreed before work starts. No surprises. No obligation.
  • Working prototype within 3 weeks of kickoff.
  • Pay by milestone. You see progress before each invoice.
  • 60-day post-launch warranty. Bug fixes, UI tweaks, and deployment support. No retainer.
  • All conversations are NDA-protected.