Women's Health App Development Company

Built around clinical requirements, not consumer assumptions

The failure mode in most women's health app builds is treating reproductive health data the same as general wellness data. It is not. Post-Dobbs, menstrual cycle dates, fertility history, and pregnancy status carry legal sensitivity that general HIPAA compliance does not address. Consumer apps built on ad-supported data models cannot credibly solve this problem. We start with the data architecture before any feature work, reproductive health data in a dedicated encrypted partition, no ad-tech SDK access to it, and a documented deletion path.

  • HIPAA-compliant data architecture with dedicated encrypted partition for reproductive health data and no third-party SDK access to cycle, fertility, or pregnancy information

  • ML-based cycle prediction algorithms trained on individual user data, with rule-based fallback for new users and irregular cycle handling

  • Fertility management with BBT charting, OPK logging, IVF protocol tracking, and wearable integration with Apple HealthKit and Oura Ring

  • Postpartum mental health with Edinburgh Postnatal Depression Scale screening, automated score calculation, and dual-path crisis protocol

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See our work

The problem

Sound familiar?

  • Using a consumer period tracking app for your employer wellness benefit but hitting data privacy concerns because Flo and Clue's business models depend on data monetization?

  • Building a fertility clinic patient app but finding that consumer fertility apps cannot handle IVF protocol tracking, medication schedules, or EMR integration?

Short answer

RaftLabs builds women's health apps for digital health startups, employer wellness programs, fertility clinics, and OB/GYN practices. We develop HIPAA-compliant period tracking with ML-based cycle prediction, fertility management with IVF protocol tracking, prenatal care platforms, postpartum mental health screening, and menopause symptom management. Reproductive data privacy architecture is built in from the start. Most women's health app builds deliver in 14-22 weeks at a fixed cost.

Key takeaways

  • Reproductive health data lives in a dedicated AES-256 encrypted partition with no third-party analytics, advertising, or attribution SDK access, the architectural response to post-Dobbs state law risk.
  • EPDS branching logic on question 10 (self-harm ideation) triggers immediate clinician notification regardless of total score, with a separate crisis path for postpartum psychosis routing to emergency services.
  • Cycle prediction starts rule-based and transitions to an individual ML model as data accumulates, returning a prediction range rather than a point date for irregular cycles.
  • An MVP with cycle tracking and privacy architecture runs $70K-$110K; a full platform with fertility, prenatal, and wearable integration runs $160K-$280K; enterprise EHR-integrated builds start at $400K.

Trusted by

Vodafone logo
Aldi logo
Nike logo
Microsoft logo
Heineken logo
Cisco logo
Calorgas logo
Energia Rewards logo

Women's health app delivery, by the numbers

week delivery
14-22
aware architecture
HIPAA
cost delivery
Fixed
products shipped
100+

Built around clinical requirements, not consumer assumptions

We start with the data architecture before any feature work. From there we build the clinical workflows: cycle prediction, fertility tracking, prenatal care, and postpartum mental health screening.

Capabilities

What we build

  • 01
    Period tracking and cycle prediction

    A rule-based model transitions to an individual ML model as data accumulates, returning a prediction range rather than a point date for irregular cycles common in PCOS and perimenopause.

  • 02
    Fertility management and IVF tracking

    BBT charting and OPK logging for consumer use, with IVF medication scheduling and EMR-integrated lab result display for fertility clinic use.

    Built with
    HealthKit · Oura
  • 03
    Prenatal care and pregnancy tracking

    Week-by-week milestones, kick counters, and lab result access with role-based visibility, transitioning to postpartum EPDS screening at the expected delivery date.

  • 04
    Postpartum mental health screening

    EPDS administered as a structured digital questionnaire with question-10 branching for immediate clinician alerts and a dual-path crisis escalation for psychosis versus depression.

  • 05
    Menopause and perimenopause support

    Validated Menopause Rating Scale and Greene Climacteric Scale instruments with telehealth integration and longitudinal data retention across the multi-year timeline.

  • 06
    Reproductive data privacy architecture

    A dedicated encrypted partition with no third-party SDK access, a 30-day deletion path, and a documented law enforcement request policy reviewed by legal counsel.

How we work

From scope to live women's health app

  1. Week 1
    01

    Clinical model and data scoping

    We map your clinical model, patient population, and where your current tools fall short. You leave week 1 with a written scope document and a fixed-price quote.

  2. Weeks 2-5
    02

    Privacy architecture and clinical workflow design

    Reproductive data partitioning and clinical screening logic designed against your regulatory context.

  3. Weeks 6-16
    03

    Build and integrate

    Cycle prediction, fertility tracking, and screening tools built in parallel, tested against real clinical scenarios.

  4. Final 2-3 weeks
    04

    Launch and clinical team training

    Clinical and support teams trained on the crisis escalation workflow before full rollout.

Why us

Why women's health organisations choose RaftLabs

  • 01
    Senior engineers build what they scope

    The engineers who assess your clinical model also build the solution. No bait-and-switch, no offshore handoff after the contract is signed.

  • 02
    Fixed price before development starts

    We scope the work, calculate the cost, and lock it in writing before any development starts.

  • 03
    9 years and 100+ products shipped

    Clients include Vodafone, T-Mobile, Aldi, Nike, Cisco, and Lockheed Martin. Track record building HIPAA-compliant clinical platforms.

  • 04
    Privacy architecture is the foundation, not a feature

    Reproductive data protections are built before the first product decision, not added later.

  • 05
    We'll tell you honestly if you're picking the wrong fight

    Competing on general consumer cycle tracking against Flo's dataset is a different problem than we solve.

Have a women's health app project?

Tell us your clinical model, patient population, and where your current tools fall short. We will scope the build.

Talk about your women's health project

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Women's Health App Development, scoped in one call.

Tell us what's broken. Within one business day you get a straight take on cost, timeline, and the right first step. No deck, no pressure.

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Frequently asked questions

The intersection of clinical requirements and reproductive data sensitivity. Menstrual, fertility, and pregnancy data carries additional legal sensitivity under post-Dobbs state laws and FTC enforcement frameworks beyond standard HIPAA. Clinical requirements also differ: EPDS rather than PHQ-9 for postpartum screening, IVF protocol tracking for clinical fertility use, and algorithm approaches tuned for PCOS or perimenopausal irregularity.

Any app storing PHI operated by or as a business associate of a covered entity must comply with HIPAA. Beyond HIPAA, reproductive health data carries state-level obligations restricting retention, sharing, and disclosure, and the FTC Act applies to all consumer apps regardless of HIPAA status.

An MVP with cycle tracking and reproductive data privacy architecture costs $70K-$110K and delivers in 14-18 weeks. A full platform adding fertility, prenatal care, and wearable integration runs $160K-$280K. Enterprise builds with EHR integration start at $400K.

Consumer tracking apps making no clinical claims don't require clearance. Apps making a contraceptive efficacy claim, a diagnostic claim, or a treatment recommendation qualify as Software as a Medical Device and require 510(k) clearance or a De Novo request.

Work with us

Tell us what you need. We'll tell you what it would take.

We scope Women's Health App Development in 30 minutes. You walk away with a clear cost, timeline, and approach. No commitment required.

  • Scope and cost agreed before work starts. No surprises. No obligation.
  • Working prototype within 3 weeks of kickoff.
  • Pay by milestone. You see progress before each invoice.
  • 60-day post-launch warranty. Bug fixes, UI tweaks, and deployment support. No retainer.
  • All conversations are NDA-protected.

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