Sponzee Connects Brands and Creators in a Social Commerce Revolution
Learn how we created a social media app that links brands and influencers, emphasizing market positioning to maximize sales, generate leads, and increase conversions.
How We Built a TikTok-Style Social Commerce Mobile App to Revolutionize Brand-Creator Collaborations
Founders from varied crypto backgrounds approached us with an exciting vision: to create a social media app for commerce that would capture the engaging, content-driven experience of TikTok or Instagram but with a unique focus on influencer marketing. They wanted to develop a platform where content creators could not only connect with their audiences through unlimited scrolls of captivating videos but also collaborate seamlessly with brands to generate leads, boost conversions and drive sales.
The goal was to create a dynamic space where creators could push creative boundaries, selling new products and services in a fun, interactive way that resonates with their followers. This app would facilitate real-time interactions, allowing creators to launch videos, share affiliate links, and encourage their audiences to purchase products or services. Unlike traditional social media, this platform was specifically designed to harness the power of influencer marketing within a user-friendly environment, enabling global reach and engagement.
PlatformsMobile App
Duration16 weeks
IndustryMedia & Communication, E-commerce, DeFi, Crypto
To achieve Sponzee's success, our team leveraged a powerful tech stack
Partnership Goal
The goal of our partnership was to design and develop a scalable platform that bridges the gap between brands, content creators, and end users in a single ecosystem. By combining social engagement features with collaboration tools, Sponzee aimed to simplify how businesses connect with influencers, manage affiliate-driven campaigns, and track performance in real time.
From the start, the focus was on building a system where:
Creators could easily link their social media accounts, receive collaboration requests, and promote products using unique affiliate links and codes.
Brands could efficiently discover influencers, negotiate terms through in-app chat, and monitor campaign effectiveness through analytics.
Users could enjoy engaging, TikTok-style content while interacting with posts through likes, comments, and follows.
Admins could oversee platform activity with clear dashboards, enabling account management, content approvals, and performance insights.
This partnership was driven by the need for a commerce-ready social media platform that empowers collaboration, ensures transparency in tracking promotions, and provides a seamless experience across mobile and web.
Before
- Brands struggled to find relevant influencers.
- Creators had difficulty managing brand collaborations.
- The process was time-consuming and inefficient.
- No integration with social media for easy management.
- Tracking promotions was challenging without affiliate links.
- Existing platforms were overcrowded or lacked essential features.
After
- Brands can easily search and connect with targeted creators.
- Real-time communication is streamlined through in-app chat.
- Creators manage collaborations effortlessly.
- Content creation is prioritized with simplified processes.
- Social media integration simplifies account linking.
- Features like collaboration codes and affiliate links track promotions effectively.
- The admin panel offers detailed analytics on collaborations and posts.
- Improved tracking and reporting enhance promotion effectiveness.
- Centralized platform reduces inefficiencies and enhances user experience.
Team Formation
This influencer mobile app development project allowed us to showcase our skills as a social media app development company. The team included backend developers, frontend developers, a mobile app development team, QA specialists, and project managers, all working closely with three key stakeholders from the client’s team. We used Slack for daily updates and Asana for project management, ensuring clear communication and organization throughout the project.
To keep the development process on track, we followed Agile methodologies, utilizing two-week sprints to manage progress effectively. Slack was also used to quickly address any support issues. Our QA team conducted thorough testing across development, testing, and staging environments before deploying the final product.
This well-organized and communicative strategy facilitated a smooth workflow, ultimately leading to the successful development and launch of the MarTech app.
in brand sales
user engagement
from idea to launch
in brand sales
user engagement
Our Partnership
At a time when social media platforms like TikTok, Instagram, and Snapchat were rapidly gaining global popularity, we partnered with our client to create a social media app for commerce that captures the engaging, content-driven essence of these platforms. Inspired by their success, the client envisioned a unique hub where businesses could seamlessly connect with content creators to promote their brands, products, or services in a fun and interactive way.
We set out to make a social network app with a TikTok-style interface, tailored for startups and businesses looking to captivate their audience through captivating short videos. This app allows businesses to effortlessly discover and collaborate with influencers, facilitating real-time communication and negotiation for enhanced affiliate marketing.
Featuring endless scrolling, the platform keeps users engaged with a continuous stream of content, showcasing new products and services. We integrated affiliate links and collaboration codes, empowering creators to promote products effectively while providing brands with detailed analytics on engagement and sales. This approach helps in positioning products, optimizing marketing strategies, and maximizing ROI.
Our team also developed a robust admin panel, enabling seamless management of accounts, content approval, and monitoring of user statistics. This comprehensive system enhances brand visibility, fosters valuable partnerships, and drives growth through innovative content strategies.
By creating a social media app for commerce that connects brands with creators and facilitates the selling of products and services in an engaging manner, we’ve developed a tool that mirrors the content-driven experiences of leading platforms like TikTok and Instagram. This project highlights our expertise in transforming visionary concepts into impactful, user-centered solutions.
Easy Connections
Creators effortlessly connect social media, while brands find their perfect match with powerful search tools.
Chat & Collaborate
Brands and creators can discuss details in real-time using in-app chat, speeding up deals.
Track It All
Unique codes and affiliate links let brands track campaign performance and see what's working.
Data-Driven Decisions
A clear admin panel unlocks valuable insights on collaborations, posts, and users.
Sign-up and Account Management
Creators and businesses/ brand users can sign up and manage their profiles, with creators having the ability to connect their social media accounts to the Sponzee platform.
Search and Collaboration
Business /brand users can search for social media influencers or content creators, chat with them to discuss collaboration terms, and send collaboration requests directly through the chat.
Collaboration Details
Creators can view all collaboration details, including the product to promote, collaboration code, affiliated link, and terms and conditions.
Content Creation and Promotion
Creators can create and share promotional posts using the collaboration code and affiliated link on Sponzee and other social media platforms to increase likes and reach.
Affiliated Link Management
Business/ brand users generate and share Sponzee’s masked affiliated link with creators for product promotion.
Dashboard and Analytics
Admins can view analytics on the number of collaborations created, posts created, and users on the platform.
User and Post Management
Admins can activate accounts for creators and business/ brand users, view and filter all user profiles, and review and approve posts before they appear on the Sponzee timeline based on user preferences and categories.
Endless Scrolling
Users can engage with a continuous stream of content through endless scrolling, allowing them to discover new products, services, and updates from their favorite creators and brands.
What Happened Next - Results
By launching a social commerce app that seamlessly connects brands and creators, Sponzee positioned itself as a powerful tool in the social commerce landscape. Creators found the app intuitive and easy to use, enabling them to create engaging content and effectively promote products. Businesses appreciated the platform’s capability to facilitate meaningful influencer collaborations and enhance their marketing strategies.
The social media app’s design supported endless scrolling for continuous content discovery, and its affiliate marketing features provided detailed analytics to optimize strategies and maximize ROI. The platform excelled in marketing positioning, helping brands showcase their products in compelling ways.
The client was delighted to see their vision realized. They were especially satisfied with how our proactive approach throughout the social media app development process ensured the video based platform met their needs. This project not only showcased our expertise in creating a social media app for commerce but also demonstrated our ability to support clients in achieving their marketing and business objectives.
